Gor Mahia on Tuesday confirmed they had terminated their shirt sponsorship deal with gaming firm Betafriq.
After dumping Betafriq, K’Ogalo are said to be close to signing another deal with SportPesa said to be worth Sh80 million per season.
Gor Mahia Secretary General Sam Ochola confirmed the development saying they mutually agreed to terminate the deal with Betafriq and will this week announce the new deal with SportPesa.
“We got a communication from Betafriq and we have mutually ended the contract we had with them. It was a great opportunity working with Betafriq and we really thank them for the support they gave us. As a club, we are still ready to work with them in future because we have not parted ways in a bad manner,” Ochola told Nation Sport.
“There have been negotiations going and if all goes well then, we shall launch the deal on Friday. However, that is subject to confirmation,” he added.
In August, SportPesa confirmed that the Betting Control and Licensing Board (BCLB) had issued them with a licence for the 2022-2023 year.
The company had ended its operations in Kenya in October 2019 due to the failure to resolve a long-standing tax dispute with the Kenya Revenue Authority.
In 2015, the giant gaming firm sponsored the Kenyan Premier League on a four-and-a-half-year deal worth Sh450 million before exiting in 2019.
In 2016 SportPesa also sponsored both Gor and AFC Leopards to a tune of Sh65 million and Sh45 million per season respectively but terminated the deal in 2018.
Currently, SportPesa sponsor National Super League side Murang’a Seal which has its base at St Sebastian Park in Murang’a County.
SportPesa Chief Executive Officer Ronald Karauri was elected Kasarani Member of Parliament in the August 9 General Elections.
Before the Betafriq deal, Gor and betting another firm, Betsafe, had also terminated their sponsorship which had run for only two seasons.
Ex- CAF Media Expert. An expert on African football with over 15 years experience ,always with an ear to the ground with indepth knowledge of the game. I have worked for top publications including 7 years at www.supersport.com until i founded www.soka25east.com to quench the thirst of football lovers across the continent. I have trained young upcoming journalists who are now a voice in African football.I have covered World Cup,AFCON,CHAN,Champions League,Confederations Cup,Cecafa,Cosafa,Wafu and many other football tournaments across the World. Founder Football Africa Arena(FAA),Founder www.afrisportdigital.com
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